Five Keys to Solving Today’s Network Connectivity Challenge


Enterprise customers want to be able to easily procure network connectivity for their unique business applications. For example, a connectivity solution for a retailer’s point of sale system at a price point that meets its budget and with a quality of service that meets its expectations. Depending on the business application, however, an enterprise may need multiple access technologies from multiple service providers in order to maximize service levels and performance.



Enterprise customers want to be able to easily procure network connectivity for their unique business applications. For example, a connectivity solution for a retailer’s point of sale system at a price point that meets its budget and with a quality of service that meets its expectations. Depending on the business application, however, an enterprise may need multiple access technologies from multiple service providers in order to maximize service levels and performance.

However, in today’s complex, segmented landscape of network connectivity — where no one service provider owns connectivity everywhere — it is often difficult for enterprises to pair the perfect connectivity solution with the right business application. As many service providers are well aware, this kind of varying service delivery usually leads to fluctuating quality in the overall customer experience.

It is possible, however, for service providers to rise above today’s fragmented and convoluted connectivity marketplace by implementing these five best practices:

  1. Buy connectivity in scale: Doing so usually enables service providers to improve their price performance, more competitively positioning them in the marketplace.
  2. Buy within close proximity of customer PoPs: Buying connectivity within close proximity — within the last mile — to your customers’ Points of Presence (PoPs) is critical for enhancing service performance.
  3. Ensure visibility across all interconnected networks: You must have full insight and transparency into your multiple connected networks in order to ensure all service levels are being met and to enable proactive monitoring of customers’ circuits so that metrics like uptime and latency can be accurately tracked and measured.
  4. Ensure your networks are logically and physically connected: In order to efficiently design, price, deliver and manage end-to-end connectivity services (and ensure as ubiquitous an extent of network coverage as possible) you must ensure your multiple networks are both physically and logically interconnected.
  5. Educate your customers about their options: To ensure you have the right service for your location and application you must educate your customers about their connectivity options and the purchasing process. This includes the what, how, when, and where of services available.

Looking for more insights into today’s network connectivity marketplace? Click here for a recap from Global Capacity’s Director of Product Engineering Damon Mone, who just got back from participating in Big Telecom Event 2015.

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Global Capacity is the leading connectivity as a service company that improves the efficiency and reduces the cost of data network services globally. No one provider has a ubiquitous footprint, through its innovative One Marketplace, Global Capacity brings together customers and suppliers through an automated platform that provides ubiquitous access network solutions that deliver on its brand promise of Connectivity Made Simple.


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