Equinix Ad-IX: At the Center of Real Time Bidding

If you’ve been paying attention to the industry trends, you know that programmatic ad buying is booming. Growth rates are exceeding 31% CAGR—and real-time bidding is responsible for the largest share of the ad spend.

In such a fast-growing environment, where will you find a competitive advantage? The Equinix Ad-IX ecosystem can connect you directly to leading digital ad partners, shaving milliseconds off your bid speeds and ultimately maximizing wins. Watch this play-by-play video to see how Ad-IX can help you:

• Connect to all the major ad players (ad exchanges, ad networks, DSPs and data optimizers)
• Reduce network latency to single-digit milliseconds
• Place more bids, more often, more efficiently
• Serve more successful ads to your target customers