"Allow is the New Block" in Action: 10 Alternatives to Heavy-Handed Cloud App Control


Our view is that with a little diligence, the right data, and the ability to enforce policy in a very precise manner, enterprise IT can eliminate the catch-22 of enabling the cloud while protecting the enterprise. By looking closely at cloud app usage, using granular policies to shape behavior, and using data to have a conversation with users and lines of business, they are eschewing heavy-handed controls for a more nuanced and effective approach.



“Allow is the New Block” is a philosophy we live by at Netskope. It encapsulates our view on cloud enablement and reflects our product capabilities. But it’s more than just a glib catch-phrase. We believe in it and there's real meaning and substance behind it. 

For as long as the term “Shadow IT” has existed, technology vendors have encouraged IT professionals to uncover unsanctioned IT in their organizations so they can block it. And if you think about things from a purely security-oriented point-of-view, blocking makes a lot of sense. But we, and our customers, are taking a different tack. Our point of view is that blocking any useful technology doesn’t work and ultimately does the IT organization and the business a disservice. Cloud apps like Box, Dropbox, Jira, NetSuite, and Workday help people get their jobs done more efficiently and flexibly, and people will always find ways to use cloud apps, even if it means going outside of enterprise policy.

Our view is that with a little diligence, the right data, and the ability to enforce policy in a very precise manner, enterprise IT can eliminate the catch-22 of enabling the cloud while protecting the enterprise. By looking closely at cloud app usage, using granular policies to shape behavior, and using data to have a conversation with users and lines of business, they are eschewing heavy-handed controls for a more nuanced and effective approach.

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Netskope is the cloud app analytics and policy company. Only Netskope eliminates the catch-22 between being agile and being secure and compliant by providing complete visibility and enforcing sophisticated policies in cloud apps.